As Rosanne Rosannadanna Used to Say….

Yes that’s my tribute to Saturday Night Live (a week late) so next week look for an Oscars reference.

If you remember the glory days of SNL, when they used semi-foul language and off-color jokes, you remember Rosanne Rosannadanna and what she and her mother used to say: ‘If it’s not one thing it’s another’.   Seems totally fitting for our industry.  

This week was the first Monday without a major snow event in New England in several weeks and while it was strange to be at work on a Monday, it is a reminder that there is a ‘normal’. It just may have changed a bit. I was looking at the 2015 hurricane season forecast by Drs. Philip J. Klotzbach and William M. Gray of Colorado State University, perhaps the premier hurricane forecasters in the world. While last years’ hurricane season did not produce anywhere near the predicted activity on the Atlantic side, the Pacific more than made up for the lack of activity. Drs. Klotzbach and Gray have revised their model and this year’s forecast calls for an 80% chance of an above-average season. Click HERE to read their qualitative report. The quantitative report will be available April 9.

It may seem strange to be talking about hurricanes while we are immersed in winter’s grip; record snow, deadly wind chills and arctic blasts. Thankfully this combination has meant that power lines have not come crashing down under the weight of wet, sticky snow or worse, inches of ice. Power and cellular outages mean companies and utilities pull put their satellite phones and scramble to recover. The light fluffy snow this year has meant that has not happened.

Here’s the thing: In a few weeks, the snow will begin to melt and by April or May, it will all be gone. We’ll enjoy the warmer temperatures and (motorcycles!!!) outdoor activities. Then we’ll be into summer and soon people will begin to complain about how hot it is. Remember that now (as you are riding your motorcycle!!!)

As hurricane season comes upon us, those same satellite phones that are sitting idle right now could easily be put into service as a major storm threatens to, or worse, makes landfall. If it’s not blizzards, its hurricanes and it it’s not hurricanes, its tornadoes, and if it’s not tornadoes (insert disaster here). You get the point. As Rosanne Rosannadanna’s mother used to say….

So keep your satellite phones charged, active, tested and train your staff how to use them. You never know when you’ll need to pull them out in response to Mother Nature’s latest curveball – baseball reference intended. How long until opening day?

Stay warm, stay safe.

Thanks for reading!